Article re-cap
- KFC is undertaking a sweeping transformation of its menu, store design, and brand imagery beginning with the U.K. and Ireland.
- The company plans to shift focus away from bone-in chicken, prioritizing upgraded tenders as their largest and crunchiest offering.
- Nine new sauces, including chimichurri ranch, are being introduced alongside the updated chicken tenders.
Fast-food chain KFC announced a sweeping transformation of its menu, store design, and brand imagery, beginning with the U.K. and Ireland, according to KFC’s chief concept officer Christophe Poirier.
What’s Changing at KFC UK & Ireland?
KFC is shifting focus away from bone-in chicken, aiming to improve tenders to be the largest, most succulent, and crunchiest available; this change will begin in the U.K. and Ireland.
New Tenders Focus
The company plans to launch nine new sauces, including chimichurri ranch, alongside upgraded chicken tenders as part of a worldwide sauce lineup exceeding 20 options. These additions are already on sale in South Africa and India.
Introducing Dunked
A new product line called Dunked featuring tenders, wings, and sandwiches fully coated in sauce is also available in South Africa and India.
KWENCH Drinks Expansion
KWENCH by KFC, including boba refreshers, sparkling lemonades, and iced coffees, will expand to Australia and Canada during 2026 after a trial phase in Britain and Ireland.
Frequently asked questions
What is KFC doing with its chicken offerings?
KFC is moving away from bone-in chicken and concentrating on improving their chicken tenders; they aim to make them the biggest, juiciest, and crunchiest option available as part of a global sauce strategy already implemented in South Africa and India.
What new products are KFC introducing?
KFC is launching a new product line called ‘Dunked’ featuring tenders, wings, and sandwiches fully coated in sauce; this complements the expanded range of sauces and the introduction of KWENCH drinks like boba refreshers and lemonades.
When will the KWENCH drink range be available in other countries?
KWENCH by KFC, including boba refreshers and iced coffees, is scheduled to expand to Australia and Canada during 2026; initially, a trial phase will take place in Britain and Ireland before this wider rollout across the globe.
Source: indexbox.io
